Novum Atelier
Strategic Websites · Brand Direction

Websites that make brands look refined, trusted and ready to book.

I design refined, strategic websites for businesses where trust, presentation and first impressions matter — helping your online presence feel clearer, more considered and easier to choose.

For brands ready to be seen, trusted and booked.

maisoncosme.com
Maison Cosmé
Skin that feels considered.
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Atelier Lune
Nails as
wearable art.
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Brand · Palette
refined · warm
Type · Display
Aa
Fraunces · Italic
Clearer bookings
Brand-led design
Why it matters

Your website is already saying something. Make sure it says the right thing.

Before someone contacts your business, they are already forming an impression. A clear, considered website builds confidence, communicates your value and makes the next step easier.

01
Perception

Your website should reflect the quality of your work.

02
Trust

Clear information and thoughtful design help people feel confident choosing you.

03
Action

Every page should make the next step feel simple and obvious.

Featured Transformation

From outdated to intentional.

A closer look at how clearer design and stronger structure can change how a brand is experienced online.

Original Website
Busy background made key information harder to scan.
Redesigned Website
Calm hierarchy, clear positioning, obvious next step.
Case Study

Dr Alexandra Botha Website Redesign

A specialist surgical website redesigned for greater clarity, trust and ease of use.

Services

What I can create for your brand.

Every website is designed around how your business should be seen, understood and chosen.

01
Service

Full Website Design

A complete website shaped around your brand, services, audience and goals.

02
Service

Website Redesign

A strategic redesign for websites that feel outdated, unclear or no longer aligned with the business.

03
Service

Focused Landing Pages

A refined one-page experience for a specific service, launch, campaign or booking goal.

Process

From idea to online presence.

A clear, collaborative process shaped around your business, your audience and the way your website needs to work.

  1. 01

    Understand

    We look at your business, audience, existing presence and goals.

  2. 02

    Design & Refine

    I shape the structure, visual direction and experience, then refine the details with your feedback.

  3. 03

    Launch & Support

    Your website goes live with the right links, mobile experience and technical foundations in place. I remain available after launch to resolve build-related issues and make sure everything works as intended.

Kai Schroeder, founder and web designer at Novum Atelier
Designer
Kai Schroeder
Refined websites, designed with intention.
Studio Founder
About the studio

Design for brands that care how they're seen.

Novum Atelier creates refined, strategic websites for businesses where trust, presentation and first impressions matter.

Every project is shaped around the business behind it — from structure and messaging to visual direction and user experience.

FAQ

Questions before we begin.

Yes. A one-page website can work beautifully for new businesses, focused offers or simple service brands.
Yes. Every website is designed to look polished and work clearly across desktop, tablet and mobile.
I remain available after launch to resolve build-related issues, make sure everything is working as intended and support you as your business grows.
Start your project

Let's make your website feel more like your business.

Answer a few quick questions so I can understand what you need. It takes less than a minute, and you do not need to have everything figured out yet.

No pressure. No complicated brief required.